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Veriflora® is a sustainability certification program for fresh cut flowers and potted plants.

Quality

Supporting handling practices from seed to store that allow you to enjoy flowers and plants that look beautiful and last longer.

Environment

Encouraging farming practices that build soil, conserve water and support healthy ecosystems.

People

Promoting a healthy, equitable workplace that supports farmers, workers, their families and the community.

Veriflora is an agricultural sustainability certification and eco-labeling program recognized as the gold-standard in the floriculture and horticulture industries. The program is administered by SCS Global Services (SCS), a global third-party certifier of environmental, sustainability and agricultural product quality claims.

  • Delivers tangible results that benefit growers, workers, consumers, the environment and the bottom-line
  • Meets the growing consumer demand for sustainably grown cut flowers and potted plants
  • Helps assure product quality and longevity

Certification Standard and Application Forms

Certification Standards

Application Forms




Look for this label on fresh cut flowers and potted plants to know you are buying products that meet America's most comprehensive sustainability standard.
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